How the UWCL became sports TV's biggest experiment

Disney paid big for Champions League rights, now it must find an audience.

Sep 30, 2026

∙ Paid

Valentina Bergamaschi with her head in her hands during Roma’s 0-0 draw with OH Leuven. Credit: Getty Images

It was on a drunken Tuesday evening outside La Rascasse, the famous Monte Carlo bar, when I was first told that Disney was in line to buy global rights to the Uefa Women’s Champions League.

This was in October 2023 at the Sportel Monaco trade confe…

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